Programme

UX London is a fantastic three-day event which opens with a day of inspirational presentations, followed by two days of practical, in-depth workshops covering core skills, strategic thinking and advanced techniques.

Janice Fraser

The Rise of Lean Startup

Janice Fraser

Wednesday 18 April, 10:15 - 11:00

Since the debut of last year's bestseller The Lean Startup, business managers have begun to consider that perhaps their teams could be more innovative and less wasteful.

This presents a fantastic opportunity for designers. But what does Lean Startup mean? And will it play well with User Experience? In this talk, Janice will give you a crash course on Lean Startup, Customer Development, and how these trends are resolving some of the most difficult problems UX professionals face.

About the Speaker, Janice Fraser

Janice is an entrepreneur and interaction designer for web and mobile products. During her 15 years in Silicon Valley, she has raised capital, founded both successful and failed startups, consulted to both large enterprises and early stage firms.

Janice was cofounder of design firm Adaptive Path and served as the company’s first CEO. During her tenure, Adaptive Path tripled in staff and revenues, developed and sold a product to Google, coined the term Ajax, and transformed from a lifestyle partnership to a high-growth firm.

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